WordPress Plugins

11 “Must Have” WordPress Plugins (Free & Paid) | To Viral Your Website

Can WordPress Plugins improve your Google search rankings?

The Answer is YES.

“Do you know that 34% of the websites are powered by WordPress? And how cool is the fact that there are nearly 54,000 WordPress plugins that you can install?”

WordPress is one of the best SEO friendly, mobile sites responsive, and, easy and accessible powerful content management system to build dynamic websites or blogs.

WordPress offers striking design, power features, and also the freedom to build anything you want. Not only it is easy to use, although it does not require any technical coding knowledge to create pages or posts.

Let me ask you a question?

How long have you been doing SEO?

If you’ve been doing SEO for a long time and still you’re not getting better results, my question is, why are you not doing well when it comes to your search engine rankings???

“Do you know that there are over 200 factors that Google includes in their algorithm, which impacts your Google search engine ranking”?

Some of the most important factors that Google looks into to rank your site are:

  • On-Page SEO.
  • Site Speed.
  • Mobile-Friendly.
  • Internal linking structure.
  • Structured markups.
  • Users Engagement.

“Having the right set of WordPress plugins and tools can help to get better search engine results.”

Here, is our 11 WordPress plugins list for 2020 that will help you to do all of these things in an effortless and controlled way.

Let’s explore them all!

11 “Must Have” WordPress Plugins (Free & Paid)

1. W3 Total Cache

To avoid long load times, use this free WordPress plugin called W3 Total Cache

Google has a “Mobile-First’ index.

Most people use Google on their “Mobile Phones” than they do on their desktop. So, Google announced a major update that “Page Speed” has become the top-ranking factor for mobile searches.

To avoid long load times, I strongly recommend you to use this free WordPress plugin called W3 Total Cache because it ensures that your site will load as fast as you possibly can.

W3 Total Cache includes:

  • Caching of pages and post.
  • CSS and JavaScript caching.
  • Caching of feeds and search results pages.
  • Database objects caching.
  • And bandwidth saving via minification and compression.

Best Feature: During high traffic periods, W3 Total cache can help to improve web server performance, which is crucial for larger websites.

Other Related WordPress Plugins:

  • WP Fastest Cache
  • Super Cache by WP
  • WP Rocket

2. Yoast SEO

The second free SEO plugin I have for you is the Yoast SEO Plugin.

WordPress Plugin by yoast

“Do you know, Yoast is the most trusted “plugin name” in the WordPress SEO.”

This one plugin will make your On-page SEO so simple so that you boost your organic rankings on Google. The Yoast SEO plugin will help you optimize your code, your title tags, meta-description, as well as managing duplicate content, social features, rich snippets, and much more.

How to Use this WordPress Plugin?

In the first place, you need to do is install and activate this plugin on your WordPress website.

Yoast is the most trusted "plugin name" in WordPress SEO
WordPress Plugin by Yoast to focus your key-phrase

For instance, make sure that you put your target keyword in the focus keyphrase.

Important Note:

  • Comparatively, for better SEO results, make sure that your title contains below 60 characters.
  • Also, keep in mind that your meta description doesn’t contain less than 120 characters and not more than 160 characters.
One of the Best Plugin to highlight your SEO title and meta description

In short, this SEO tool will break down a list that shows what you need to improve to get better search engine results.

Best SEO Plugin to fix your SEO issues for better search engine ranking
You have to fix those issues for better SEO results.

Best Feature: XML Sitemap Generator

The sitemap helps further Google and other Seach Engine find crawl and index all the pages on your sites. When you post new content on your site, it automatically updates your sitemap, so that Google can index that content, garb it, and rank it.

Other Related SEO Plugins for WordPress:

  • All In One SEO Pack
  • SEMRush

3. Smush Image Optimization, Compression, and Lazy Load

Image optimization plugin by smush

“How cool about the fact that is uploading images helps you deliver the message ten times better than simply the texts can.”

To grab your visitor’s attention, images are the most immeasurable assets for your site. If you’re not using images on your website, so, you should change your mind and add pictures right away.

This simple trick can make your site attractive, appealing and more engaging. But, they can take up a lot of storage space, which can slow down your site.

By using the Smush Image Compression Plugin, you can compress and optimize the images without reducing the quality of the images.

It ensures that your images still look good without compromising on its quality so that when someone looks at them, they don’t look all pixilated and blurred; they still look sharp.

How to Use this WordPress Plugin for Image Optimization

At first, you need to do is install and activate this plugin on your WordPress website.

Compress your images by using Smush WordPress plugin

Smush will automatically scan your WordPress website and detect images that can be optimized.

compress up to 50 images at a single time by using smush plugin

Meanwhile, by using this WordPress plugin, you can compress up to 50 images at a single time.

Best Feature:

  • Automated optimization: Not only you can compress and optimize your images automatically but also you can do manually.
  • No Quality Loss.

Alternative WordPress Plugins:

  • SEO Optimizes Images.
  • WP Smush.

4. WordFence Security – Firewall & Malware Scan

WordPress security Plugin by wordfence

If your website gets hacked, it’s tough to recover. And in other words, it will impact on your Google rankings and traffic.

To prevent your website from getting hacked, then you should use a security plugin to keep your site safe. Wordfence Security is the most famous WordPress security plugin that you can install to secure your website from hackers, malware, DDoS and blacklists.

As well as, It comes with a powerful scanning tool. The firewall stops malicious traffic hitting your site. Meanwhile, the malware scanner ensures that your website’s files are clean from any hacked files.

Best Feature:

  • Set a one-click security level.
  • Avoid DDoS attacks.
  • Email alerts.
  • Virus scanner.

Other Related Security Plugins:

  • All In One WP Migration.
  • Sucuri Security – Auditing, Scanner, And Security Hardening.
  • iThemes Security.

5. Google XML Sitemaps

Generate sitemap for your website using Google XML sitemap WordPress plugin

Google XML Sitemaps is one more useful SEO plugin for WordPress. The sitemap helps further Google and other Search Engines to find, crawl and index all the pages on your sites. Once you post new content on your website, it automatically updates your sitemaps so that Google can index that content, grab it, and rank it.

Best Feature:

As soon as you activate the plugin, it will automatically generate an associated XML Sitemap for your website that makes it easy for search engine bots to crawl and index all the pages on your website and it will notify Google and other search engines whenever you create a new post on your site.

Alternative Plugins:

  • Simple WP Sitemap.
  • Yoast SEO.

6. Google Analytics by Monsterlnsights

The next WordPress plugin in the list is the Google Analytics by Monsterlnsights.

Analyze your site's page speed, bounce rate by using WordPress plugin Google analytics

Those who are newbie’s to SEO, this is the plugin you must use. If you are not using Google Analytics, I strongly recommend you that use this plugin as soon as possible.

This WordPress plugin provides a lot of data that comes directly from Google.

You can identify the total traffic coming into your site, the channel that is sending you the maximum traffic, the total revenue generated from your site, bounce rate, page speed, and other important metrics.

Best Feature: It gives you a lot of handy information about your websites such as how much visitors are coming to your site and traffic sources and the demographic location of your audience.

Other Related WordPress Plugins:

  • Google Analytics Dashboard for WP (WADWP).
  • Google Analytics WD.

7. AMP for WordPress – Accelerated Mobile Pages

Boost your website speed by using AMP

It is crucial to optimize your web pages for mobile devices because mobile phones are rapidly dominating the way users consume content on the web. Accelerated mobile pages will help you rank higher in Google search results, and it also improves the user experience for mobile visitors on slow internet connections.

AMP offers the highest website loading performance for mobile visitors. And also helps the site’s visibility in Google mobile search results, user engagement, and click-through rates conversions highly depend on AMP.

Why only use this WordPress plugin?

  • It improves server performance.
  • It also speeds up website load time.
  • AMP help websites to appear in the Google Top Stories.

Alternative WordPress Plugins:

  • Amp Supremacy
  • Amp for WP – Accelerated Mobile Pages

8. Really Simple SSL

Secure your website so that people don't bounce back from your site by using really simple ssl

How would you feel if your browser notifies you, saying, “Hey, this site is not secure”, as a result, people bounce back from your website and over time that could decrease your search engine rankings?

Really Simple SSL is a lightweight WordPress plugin that automatically detects user’s website settings and configures it to run over HTTPs, and the entire site will move to SSL.

Best Feature:

  • The site and Home URL change to HTTPs.
  • Incoming Request Redirect to HTTPs.
  • Better Search Engine Ranking.

Other Related Plugins:

  • Simple Custom SSL
  • HTTPS Redirection

9. All in One Schema Rich Snippets

The next WordPress plugin for SEO is All in One Schema Rich Snippets.

Rank higher in the google search rankings by using WordPress Plugin all in one rich snippets

Google used to display only the title tags, URL and Meta description. But if you take a closer look at the search results, you might have seen extra pieces of information like star ratings, images, contact details, location, etc. below some of the pages. Such brief bits of information like ratings are called Rich Snippets.

Adding Google rich snippets via a plugin to your website is super easy and can conceivably improve user engagement. Schema markup analyzes and organizes your data and allows you to help search engines understand what your content is about so that they can provide the most relevant search results in their SERPs.

Best Feature: This WordPress plugin helps your site rank higher as well as get more click-through rates (CTR).

Alternative Plugins:

  • Schema Pro
  • Rich Snippets WordPress Plugin

10. Social Icons

promote your content on the social media platform by using social icons

“Are you looking for the most imperative WordPress plugin that helps you to promote your content on the social media platform?”

Social media is the most populated in recent years. The statistics of social media users are growing more and more each year. In other words, people gather news and other information through social media. So, social media is a crucial part of content marketing these days.

To boost your website’s traffic you can use a free WordPress social media plugin like Social Icons.

Best Feature:

  • Expose Your Content
  • Engage Readers
  • Get More Subscribers or Followers

Other Related Plugins:

  • Click To Tweet
  • Simple Social Icons

11. Yet Another Related Posts Plugin (YARPP)

YARPP is one of the best WordPress plugins for displaying a list of posts or pages that related to the current post. It gives an excellent opportunity for your readers to see other relevant content from your site.

Best Feature:

  • It helps to reduce the bounce rate.
  • Improve the number of time that users spend on your site.


These, in my observation, are the best 11 WordPress plugins right now.

These WordPress plugins will help you to get better search engine results.

In conclusion, I would like to say that use all of them and uncover the best one.

Did I fail to spot any WordPress plugin that you trust, on the other hand, if you have a question to ask? Feel free to write.

<strong>Article By</strong>: Dinesh Singh Rathore
Article By: Dinesh Singh Rathore

Dinesh Singh is a content creator, optimizer and an expert in Digital Marketing. Though an Engineer by profession, he loves to write blogs to educate people on content marketing, a field in which he has done wonders.

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